700-client sales automation pilot - doubled product adoption vs. control.
Designed the experiment, ran the cohort, defended the result. 2× adoption uplift at the same CAC.
Each case study walks through the same seven sections: the headline, context & constraints, the decision, the process, the results, the tradeoffs, and the artifacts. I lead with the number, then defend it.
Python service on the Salesforce REST API. Auto-assignment, AI-summarized resolution notes, Slack notifications. Built in Cursor + Claude CLI in 2 weeks - what used to be a 6-month Apex/Flow build.
Rebuilt the SBS CRM Analytics dashboard for a new opportunity-measurement model. 400K opportunities tracked per quarter, daily-active by hundreds across SBS, GTM, and Support. One quarter from spec to launch.
Analyzed pre-launch feedback, then held back the largest client segment until a tailored MVP was ready. The conservative call protected 2M+ connections and 200K+ interviews driven in the year that followed.
Designed the experiment, ran the cohort, defended the result. 2× adoption uplift at the same CAC.
Led product training and technical rollout across the Talroo client book. Record-low CPA and record-high conversion in the quarter.
A queryable, embedded demo (BLS or similar). The portfolio piece I'm building for the portfolio itself.
Most case studies are still being written.They're being cleared for public sharing one at a time. The cards above are scaffolded with real metrics and will become readable as each one is ready. The same applies to the live SQL playground side project.
Ask for a deep-dive→Happy to walk you through any of these in detail.